SERVICES
XSELLPATH will help you to focus on and fix the largest obstacles in your way of achieving your sales and strategic goals. Normally these involve such problems as: long sales cycles, low win rates, competitive pressures and loses, high cost of sales, high turnover rates, etc. After our initial meetings and assessment, we will recommend the right level of service to attack these problems and build sales muscles that overall obstacles so you can win more new business relationships as well as retaining and growing existing customers.
Assessments
All engagements should start with an assessment of your entire selling capabilities or at least the aspect you want to focus on most. Items to review could include: Current strategies, sales processes, content, tools, templates, emails, playbooks and training. Based on "where you are now" and "where you want to go" we will recommend activities to get us "there" as fast and cost effective as possible.
Playbooks
Sales Playbooks provide a great opportunity to update, present and train on all of the key items that everyone involved in sales (not just reps) needs to do and say for the company to be successful. Elements of the playbook may include: Product information, key messages, value propositions, target industry/use cases, buyer personas, competitive intelligence, sales tools and templates and existing client use cases.
Strategies
For companies that want to understand how their strategic goals and sales objectives align to daily sales activities (i.e. "the reality"), we will review their "as is" world and provide a gap analysis to get them to their desired "to be" selling machine. We can also review your business model, pricing, channel strategy and sales/marketing alignment to ensure you are maximizing your results from your sales investments.
Presentations
It's often said that we only get one chance to create a lasting impression. In sales, this moment can result in a "green light" or "exit ramp" for sales opportunities. We will help you to create provocative and persuasive content based on your industry and offerings. Your sales team can then deliver these valuable insights to your clients. This unique content will put your Reps in control of the sales process, correctly position your value proposition and wins more with your target customers.
Processes
Great salesmanship requires both art and science. So often salespeople act just as artist, "creatively" working through the sales process. However, it's vital that you develop and train on formal sales processes to win more, faster, bigger and better. Also, it's easier to improve when everyone is using agreed upon content, tools and actions at each step in the sales cycle. Problems can then be isolated and fixed. We'll review where the problems lie within your current processes and propose and implement items to improve.
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Additional Services
Other services XSELLPATH provides include:
- Competitive Analysis and Battle Cards
- Develop custom ROI/Business Case tools
- Develop custom Sales Analytics Reports
- 1:1 Coaching with At-Risk Reps
- Create winning lead gen email content
- Upselling and Cross Selling practices
- Research/create unique industry insights
- Compliance Auditing - ensure team is using new processes/content
- Sales Training on key topics
- Many other Customized Solutions